

SEO tools are services that help digital marketers, or anybody who creates content do keyword research, analyze the competition, and optimize their content for better rankings. The TF-IDF Explorer shows you most used phrases across the top 10 pages.įrom here, consider using the most popular ones when creating your content to further optimize it.10.9 Can you do effective SEO on your own? What are SEO Tools? Therefore, instead of extracting ideas from a seed keyword, you can draw inspiration from keywords that are driving traffic to your competitors.įor content creators, Rank Tracker allows you to find words and phrases that competitors ranking on the first page of SERPs are using. Rank Tracker also lets you research keywords that your competitors are ranking for. You can find suggestions using Google Keyword Planner or use other search engines like Bing, Youtube, and others to expand your search. Using the traditional approach, you can unearth keywords from an endless pit of ideas. What I love about this tool is the ability to conduct different approaches to keyword research. That said, it also has one of the best keyword research tools in Rank Tracker. SEO Powersuite is the only desktop-based SEO tool in this list.


Long tail keywords are ideal when building your site up since they are less competitive to others although they also have the lowest monthly searches. For blogs, bulk of their research is to look for informational keywords.įor keyword length, it is best to target medium tail in the long run. For e-commerce sites, they need to find transactional keywords to optimize their landing pages. The keyword intent depends on the website you need. buy condos in Austin, get insurance quotes, etc.).Īs mentioned, you need to find keywords with high search volumes and low keyword difficulty scores. Finally, people search transactional keywords to purchase something (ex.
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signs of pregnancy, how to roast chicken, etc.) The goal of navigational keywords is to load a specific website or URL (ex.

Informational refers to a keyword searched by users to find information about it (ex.
